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If Carl Pei is known for something, then it is creating hype, and he is leaving no stone unturned to create the hype around Nothing’s first phone – the Nothing Phone (1) – which is scheduled to launch on July 12 in India. Now, he’s on to repeating the past with the upcoming Nothing Phone (1).
In a video titled “Nothing’s Inside Phone (1) | Nothing Series #2,” the company revealed some new details about its first yet-to-be-launched smartphone, and Nothing’s boss Carl Pei also said that the Phone (1) would be initially sold through an invite system.
Nothing Phone (1) to be ‘intially’ sold through an invite system
Doesn’t it remind you of something? Yes, it is similar to what Pei did with OnePlus. In its initial days, OnePlus smartphones were only available through an invite system. So, it seems like customers wanting to buy the Nothing Phone (1) would need an invitation, or they might have to wait until the phone is available in open sale. As for the open sale, there is no word on when the Phone (1) will go on open sale.
We also don’t know how customers will get invites, but we expect community members who have invested in the company to get an advantage over those who have not.
The video also highlights the smartphone’s design and manufacturing process. The Phone (1) will be made out of recycled aluminium. Earlier this week, we also got a first look at Nothing’s Glyph interface, which is like a 100 LED lights at the back of the smartphone acting up as notification lights, privacy indicators and maybe more.
We expect to learn more about the Nothing Phone (1) in the coming weeks as the launch nears.
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