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Introduction
Alt text on Instagram is a short description used to explain the content of a post on the social media platform. This feature has been available for a while now but it seems it didn’t get the attention it merits. By using alt text, users can make their Instagram profile accessible to a larger audience and attract more followers.
Alt text on Instagram posts
Alt text appears when a photo loads very slowly, when using a browser for the visually impaired, or when using a screen reader that reads out the contents of an image. Instagram generates alt text for your posts automatically, but it frequently does not adequately describe the image’s context and content. You can create your own alt text to more precisely describe your image.
Alt text enables search features and search engines to more easily discover your content based on the description provided. It also enables screen readers to read descriptions of images to visually impaired users. The users can add as well as change any alternative text of Instagram posts.
Here’s a step-by-step guide to help you add and change ‘alt text’ to your Instagram posts:
Adding ‘alt text’ to an Instagram post
- Open the Instagram app on your mobile device.
- Start uploading an existing photo.
- Select an image-editing tool and a filter.
- Then, tap on the Next button.
- Go to the Accessibility tab.
- Enter the alt text in the box provided.
- Hit the Share button to post.
Changing ‘alt text’ of an Instagram post
- Open the Instagram app on your smartphone.
- Go to the Instagram post whose ‘alt text’ you want to change.
- Tap on the three-dot menu button available next to your photo or video.
- Select the Edit option.
- Go to the Accessibility tab.
- Enter the alt text in the space provided.
- Hit the Done button to save your changes.
Conclusion
Adding an alternative text to your Instagram posts can help users understand the caption and context of the photo or video shared. This can also help you expand your social media reach.
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