Holly Willoughby, Susanna Reid, Rochelle Humes and Michelle Keegan all looked incredible as they led the stars on the National Television Awards red caret at London’s 02 on Tuesday.
The TV presenter, 42, cut a glamorous figure in a sleeveless lavender gown by Suzanne Neville that highlighed her incredible figure.
The garment featured a flowing train while Holly accessorised with an eye-catching silver necklace.
The This Morning host gave her overall look an old Hollywood feel as she wore her blonde locks in a vintage style.
Sharing a snap of her outfit to Instagram, Holly wished this year’s nominees well ahead of the show.
Flawless: Holly cut a glamorous figure in a sleeveless lavender gown by Suzanne Neville that highlighed her incredible figure
Stunning: Holly drew further attention to her look with an eye-catching diamond necklace
She wrote: ‘NTA’s … lets go! To everyone who has been nominated tonight, enjoy every moment…’
Susanna looked incredible in a figure-hugging red sequin gown that boasted an asymmetrical neckline and flowing cape detailing.
The Good Morning Britain presenter looked in good spirits on the red carpet and styled her brunette tresses into looose waves for the evening.
Rochelle commanded attention in a bold long sleeved roll neck red gown which featured a long ruched tie detailing around her waist.
She styled her short dark bob poker straight and accessorised with a pair of stylish chunky gold earrings.
Rochelle posed up a storm ahead of the event for Instagram snaps as she showcased her sensational figure in the outfit.
Michelle opted for a black long-sleeved crop top which she paired with a matching skirt with a flowing train as she posed alongside her husband Mark Wright.
Holly’s This Morning co-star Alison Hammond effortlessly turned heads as she slipped into a black shimmering gown.
Wow: Maura arrived to the ceremony in a daring black gown with a cut out detail along the abdomen
Daring: Love Island star Ella Thomas showcased her incredible figure in a pale pink dress with a cut out along the midriff
The garment featured a sweetheart neckline along with a matching sheer shawl while Alison boosted her frame with a pair of heels.
Also in attendance was Katie Piper who looked sensational as she arrived on the red carpet in a flowing black gown.
The Loose Women presenter’s outfit featured a cream floral detail along the neckline while the train had a pleated embellishment.
Showing off the garment’s backless detail, Katie styled her blonde tresses into an elegant up for the evening.
Love Island star Maura Higgins ensured all eyes were on her as she arrived to the ceremony in a daring black gown with a cut out detail along the abdomen.
The racy garment highlighted Maura’s jaw-dropping physique while she also draped several pearls across her waist.
Styling her brunette locks into a sleek updo, the Irish beauty carried a black clutch bag and added to her ensemble with matching heels.
The garment featured a sweetheart neckline along with a matching sheer shawl while Alison boosted her frame with a pair of heels.
Also in attendance was Katie Piper who looked sensational as she arrived on the red carpet in a flowing black gown.
The Loose Women presenter’s outfit featured a cream floral detail along the neckline while the train had a pleated embellishment.
Showing off the garment’s backless detail, Katie styled her blonde tresses into an elegant up for the evening.
Love Island star Maura Higgins ensured all eyes were on her as she arrived to the ceremony in a daring black gown with a cut out detail along the abdomen.
The racy garment highlighted Maura’s jaw-dropping physique while she also draped several pearls across her waist.
Former EastEnders star Danielle Harold looked sensational as she put on a leggy display in a sheer floral midi dress.
The soap star showcased her bronzed tan in the revealing outfit which featured a multi-coloured pattern and a sweetheart neckline.
Claire Sweeney exuded glamour as she opted for a white off the shoulder gown with a silver sequinned pattern.
The actress’ outfit also featured a flowing train while she accessorised with a silver handbag and matching earrings.
Tasha Ghouri showed off her incredible figure in a lilac gown which boasted a corset bodysuit and cascaded down into a sheer long skirt.
Her off the shoulder garment featured long sleeves with feather edging around the cuffs and bottoms of the skirt.
She toted her belongings around in a coordinated clutch and turned up the glamour with a dazzling necklace.
Strictly star Amy Dowden cut a glamorous figure in a dusky pink ruffled gown that boasted a sheer boned bodice and flowing skirt.
Amy proudly pointed to her sparkly Cancer Research UK badge which was pinned to her frock as she beamed for the cameras.
Beauty: Holly’s This Morning co-star Alison Hammond effortlessly turned heads as she slipped into a black shimmering gown
It comes just hours after the dancer shared a health update with fans after her latest round of chemotherapy.
The National Television Awards are taking place at The O2 Arena in London this year for the 28th annual ceremony.
In the wake of the Phillip Schofield scandal, the NTAs will see Holly put on a united front with her co-stars Alison Hammond, who is up for a Best Presenter nomination.
This year, Holly is said to be determined to lead ITV’s This Morning to defend its title of best daytime show – despite Holly being booed at the event last year.
The ITV morning programme has been on its own winning streak in the daytime category for the last number of years.
It comes after she returned to the programme alongside Alison on Monday following an eight-week summer break, to lackluster reviews.
Earlier this year, the show was thrown into turmoil when her long-running co-host and ‘BFF’ Schofield resigned after admitting to an ‘unwise but not illegal’ affair with a younger male colleague.
The pair faced boos from the crown at last year’s NTAs following the scandal in which they appeared to skip the queue to see the Queen lying in state.
Not-so happy family: Toxic allegations have surrounded This Morning recently, suggesting the show won’t bag Best Daytime Show (This Morning cast pictured at the awards in 2020)
Naughty! Before their partnership came to an end earlier this year, Holly and Phillip left viewers in hysterics in 2016 when they turned up to host This Morning after an NTAs all-nighter
Despite Holly not being nominated for an award this year, it didn’t stop her rallying behind Alison.
She took to Instagram and wrote: ‘Having been lucky enough to have this summer break to focus on the children, it’s now lovely to be back on the sofa and there was certainly joy in abundance with Alison Hammond today!
‘This wonderful lady has been nominated in the ‘Best Presenter’ category at tomorrow night’s NTA’s and there is still time to vote for her.
‘So, [if] you’ve ever been filled with joy by The Hammond…and let’s be honest, who hasn’t?!…then you know what to do, click here to vote!’
She added: ‘This week’s lunar phase is the Third Quarter Moon. It’s known as a good time to release negativity and any old habits that might be hindering you, which sounds very fitting for the new beginnings that come with the arrival of September.
‘Let’s make every effort to shed anything that’s holding us back and move forwards with light, love and positivity.’
Holly and Phillip are known for turning up to the morning show, still dressed in their NTA gowns, straight after a night on the booze – which is certain that there won’t be a repeat this year.
This Morning is up against Loose Women, The Chase and The Repair Shop to win the Day Time award.
Millions have voted for their favourite shows and TV moments and presenters in the run up to the big day, which host Joel Dommett will reveal.
Trusty soaps, Coronation Street, EastEnders, Emmerdale and Hollyoaks are up for the Serial Drama award.
Meanwhile, Ant McPartlin and Declan Donnelly are in the running to bag the Best TV Presenter award for the 22nd year in a row.
The fans favourites duo are the bookies favourite to scoop the award and continue their record-breaking streak for another year.
Bookies have placed Ant and Dec 1/4 to win, with next in line Alison at 5/1, then Bradley Walsh in 6/1, with Martin Lewis and Claudia Winkleman both on odds of 10/1.
While the pair have been making history with their win, they faced backlash from viewers last year after bagging the National Television Award for Best Presenter for the 21st year in a row.
The Geordie duo were both unable to attend last year after contracting Covid, with Stephen Mulhern accepting the gong on their behalf.
The late Paul O’Grady could be honoured as his ITVX show, Paul’s For The Love Of Dogs is listed in the factual entertainment category after the death of the TV presenter and comedian earlier this year.
It will compete against Clarkson’s Farm, Sort Your Life Out and The Martin Lewis Money Show Live.
Two shows presented by Ant and Dec are in the running for the Bruce Forsyth entertainment award – I’m A Celebrity… Get Me Out Of Here! and Saturday Night Takeaway.
The duo have announced they will be taking a break from the latter show after its 20th series in 2024.
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